WebCraft

Product photography and photo editing

No spin: this is a digital service, not a studio shoot. You take a simple phone photo of the product or hand over whatever you have — I turn it into a packshot on a white background, clean up the background, retouch light and colour and generate the missing variants and arrangements with AI. I prepare a full set of shots for the product page and for socials. And I'll tell you honestly when a photographer beats any amount of retouching.

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stack: Photoshop · Lightroom · Generative AI

Definition

Product photography here is a digital service: from your source photos — even simple phone snaps — I create packshots on a white background, retouching and arrangements, and generate the missing product shots with AI. It's not a shoot in a physical studio, but editing and image generation on a computer, with every frame refined by hand.

01 / Who it's for

Who this service actually pays off for

  • online stores with photos in mixed styles, lighting and quality
  • product brands that only have simple phone snaps or supplier photos
  • sellers on Allegro, Etsy and marketplaces where a white background is required
  • people running a product's socials who lack consistent graphics for posts

02 / Scope

What you get

  1. 01packshots on a uniform white (or chosen) background — the product cut out, straightened and lit
  2. 02retouching: colour and light correction, removing dust, scratches, reflections and discolouration
  3. 03background removal or replacement, plus product arrangements in a consistent brand style
  4. 04a unified gallery: one framing, one background, one light across all products
  5. 05AI-generated product images: variants and shots you have no way to photograph
  6. 06a full set of files in formats for store and socials (square, portrait, thumbnails), ready to upload

03 / When it applies

When it makes sense — and when it doesn't

It makes sense when you have products and any source photos — even from a phone — and the lack of clean, consistent shots genuinely blocks sales. It pairs naturally with building a store: the best checkout won't sell a product that looks bad in the photo. The line is firm, though: with jewellery, food, glossy cosmetics, watches or material textures, where real light and macro matter, AI and retouching won't replace a camera — then I'll honestly send you to a photographer rather than take money for a result that will disappoint you. I'm happy to handle the later editing of the finished photos.

04 / FAQ

Frequently asked questions about this service

How much does product photography cost?expand_more
A starter package of 10 product photos (packshot on a white background plus basic retouching) is from PLN 149 net. A single retouch or background removal is from around PLN 19 per photo, and generating a product image with AI — from around PLN 25 per photo. You get an exact quote after I've seen your source photos and we've agreed the scope.
Do I have to supply my own photos?expand_more
Yes — this is a digital service, not a studio shoot. I work with the snaps you send, even simple photos taken on a phone by a window. The more even the light and the sharper the focus at the start, the better the result. I don't have a physical studio and I don't pretend to. If a product simply can't be photographed sensibly, an AI-generated variant may be part of the solution.
When is a photographer better than AI?expand_more
When fidelity of detail and texture is critical: jewellery, food, cosmetics in glass, fabrics, the sheen of metal. AI can invent a detail or lose a colour here, and in sales that costs you returns. In such cases I'll say so plainly and send you to a photographer — and I'll gladly handle the later editing of the finished photos.